Alyssa Schmidt, Digital Content Specialist
If you work in retail marketing, the date on your home calendar and the retail one on your desk are never the same.
One night you may be lighting off fireworks or enjoying an outdoor barbecue. The next day, thoughts of tinsel and tidings fill your mind as you prepare for the largest retail season of the year.
According to the National Retail Federation, holiday sales in November and December have averaged about 19% of annual retail sales over the last five years. An outlook like that is reason enough to invest in and prioritize your holiday on-shelf retail promotions.
Now is the time to begin your ordering for this year’s in-store holiday promotions. ElastiTag® is one quick and easy way to add an extra dash of holiday magic to your products without completely overhauling your primary packaging – it’ll seem like a Christmas miracle!
Below are some ways to customize ElastiTag® to grasp shoppers attention this holiday season.
Nothing will grab shoppers’ attention quite like wearing a festive-shaped tag. Choose from our existing shapes like snowflakes and bows, or create your own! Search marquee dieline shapes: https://elastitag.com/search/#/
Cast & Cure
A cast & cure special coating brings a merry & bright effect to your tag! Light reflects off a patterned film that is “cast” onto your printed design with a UV curable coating to appear holographic, iridescent, or even prism-like.
Make gift giving easy and personable for customers by adding a writable coating to your ElastiTag. Put the coating on a marquee bow for a truly unique gift that can go under the tree or in the stocking – no additional gift wrap required.
Give customers a real sensory experience by adding a Rub‘n Smell coating. Cedar/fresh cut wood, pine, cinnamon buns, peppermint, and smoke/fireplace are just a few of the holiday scents you can bring to your tag to get shoppers in the holiday spirit without ever needing to open your product. We’ll send you scent samples.